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M.A. Burr, "Exploiting Engineering Innovation in a Changing Market", in M.B. Leeming, B.H.V. Topping, (Editors), "Innovation in Civil and Construction Engineering", Civil-Comp Press, Edinburgh, UK, pp 177-181, 1997. doi:10.4203/ccp.49.6.1

Abstract

This paper probably looks at engineering innovation from a different perspective to the majority presented at this conference. Here, we examine not the academic or engineering advances themselves, but rather how the engineering industry (and specifically consultancy companies) can best exploit such advances to competitive advantage. The paper first looks at the changing pressures on engineering consultancies, and the responses required for commercial survival and then looks at how technically advanced ideas have to be exploited to competitive advantage to justify the large investment in such work.

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Front Page Browse CCP CSETS CTR IJRT Other Authors Search Purchase Guide FAQ Contact us	Civil-Comp Proceedings ISSN 1759-3433 CCP: 49 INNOVATION IN CIVIL AND CONSTRUCTION ENGINEERING Edited by: M.B. Leeming and B.H.V. Topping Paper VI.1 Exploiting Engineering Innovation in a Changing Market M.A. Burr Mouchel Consulting Ltd., West Byfleet, United Kingdom doi:10.4203/ccp.49.6.1 purchase the full-text of this paper Full Bibliographic Reference for this paper M.A. Burr, "Exploiting Engineering Innovation in a Changing Market", in M.B. Leeming, B.H.V. Topping, (Editors), "Innovation in Civil and Construction Engineering", Civil-Comp Press, Edinburgh, UK, pp 177-181, 1997. doi:10.4203/ccp.49.6.1 Abstract This paper probably looks at engineering innovation from a different perspective to the majority presented at this conference. Here, we examine not the academic or engineering advances themselves, but rather how the engineering industry (and specifically consultancy companies) can best exploit such advances to competitive advantage. The paper first looks at the changing pressures on engineering consultancies, and the responses required for commercial survival and then looks at how technically advanced ideas have to be exploited to competitive advantage to justify the large investment in such work. purchase the full-text of this paper (price £20) go to the previous paper go to the next paper return to the table of contents return to the book description purchase this book (price £85 +P&P)
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